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Answers From Ask! The Image Guru Blog

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Who should initiate the business discussion when having a meal?

The rule is simple. The one who did the inviting should initiate the conversation of business. If you are hosting you should wait until after the order has been taken

The other day my boss was with me on a ride along during my sales calls. I introduced the two of the them but it didn’t seem right. Is there a right way to make a proper introduction?

Yes, there is. The rule is simple. You introduce the Junior person to the Senior person. But you say the most important person’s name first, in this case, the Senior

What is the best time frame to show up at an office for a meeting?

You should arrive at least 10-15 minutes prior to a meeting so that you can acclimate yourself to the surroundings and to settle down before your meeting. You do not

Are shorts appropriate for the office?

An article posted in The Work Buzz, The CareerBuilder.com Job Seeker Blog, Anthony Balderrama discusses the yeas and nays of wearing shorts in the workplace during the summer. You can

What is the BIGGEST mistake that people make when they begin the interviewing process?

People don’t really know who they are! Or at worst, they don’t know how to communcate who they are to others! Before you begin writing your résumé, making phone calls,

What is the most common mistake that professionals make when getting a head shot taken for their marketing materials?

Your “face” is your logo. It is your Primary Personal Branding Identity. It is the visual of who you are! The biggest mistake that professionals make when planning for their

How do I determine if an image consultant is right for me? I talk to a lot of “stylist” but they do not seem to know about my business environment. What is the difference between an image consultant and a stylist and what do I need??

Choosing An Image Consultant I get this question asked a lot. There are several things you first need to know before you seek professional services. What Is The Difference Between

What is your Personal Brand Equity?

Personal Brand Equity! What is your Personal Brand Equity? There are two components when you are talking about Personal Brand equity:  tangible and intangible. Tangible refers to how much your

Razor blades are so expensive! I spend almost $200.00 per year! How can I extend the length of my blade? Same for my wife as well!

Okay, I am not one to promote “products” BUT there is one item that I will share with you that will help you with your dilemma and save you tons

My wife had her colors “done”. I know it helped her with makeup and all but what about for men. Do we need our color done too? If so, why?

What is Color Analysis? It is just as critical for men to have their colors “done” as it is for women. This process is technically called Color Analysis. It is

What is in a name when it comes to building your Personal Brand?

Ralph Lauren is a very well known brand globally and it all started with his name. But his name was not Ralph Lauren, it was Ralph Lifshitz. So he changed

I am sooooo frustrated hearing about Personal Branding. What does it really mean?? HELP!

Personal Brand Alignment Don’t stress out. It is not that complicated, but developing your personal brand takes a strong commitment, time and patience. You have to first wrap your hands

Business Stationery: the lost art of communications

Business stationery is the lost art of communication. Using it today can really make you stand out to others. Hard copy correspondences are more likely to be read in today’s

I have a friend that says he always uses one word of profanity such as “damn” or “hell” during an interview to show maturity and that he is relaxed. Is this a good thing?

Absolutely not! Using any type of profanity does not show maturity, in fact it is the opposite. Being too relaxed is not where one should be during an interview. Of

I was at a networking function and this one person tended to get too “close” when speaking with me and others. It made us a little uncomfortable. What is the rule-of-thumb when it comes to distance between people when doing business?

Whether you are doing business or socializing in our culture, (North America) the norm is what scientists call the “social” distance. This is about 4-5 feet distance between people, which

What is the best way to start a conversation besides making a statement about the weather?

Using an ice-breaker to start a conversation is sometimes more difficult than the conversation itself. Whether it is a networking event or meeting someone in a restaurant where there is

If everyone is sitting at the table for dinner or a meeting and a new guest walks into the room, should everyone stand upon noticing the guest entering? Does it matter whether the guest is male or female?

When someone arrives at the table, it is the responsibility of the host to stand and greet the guest. Be sure to say their name, have a good firm handshake

Who should order first at a business dinner? The host or the guest?

The host should allow his or her guest to order first. My recommendation is to have the guest of honor order first. The server should take the lead from there.

I have a presentation to my management team. I am 29 and fairly new to the company. It is my first time meeting some of the team. I really want to communicate that I am competent. My content is solid. I just want to make sure I have the right image to represent what I am presenting. Any suggestions?

I recommend going for a more authoritative look. This will help you set the tone of serious and competent. There are some simple things you can do. I have listed

What is the most common mistake women make when getting alterations?

For women, the most common mistake when fitting suits is ignoring the sleeve length. Tailors typically only alter what women ask for, whereas for men, tailors typically adjust the entire